Top 10 Richest Bloggers of 2025: Who Rules the Internet and Earns Millions from Our Views

Who managed to earn more than 80 million dollars from their videos? What place in the ranking does the former NASA employee hold?

While some debate "what's going to happen to television," others — like MrBeast or Dhar Mann — have long been producing Hollywood-level shows, racking up millions of views and... millions of dollars.

Forbes just dropped its latest ranking of 2025's highest-paid content creators. Here's who's ruling the internet right now.

1. MrBeast

Annual earnings: $85 million

Subscribers: 634 million

The YouTube king isn't slowing down. His massive challenge shows with million-dollar prizes and Hollywood-level production aren't just videos anymore — they're full-blown entertainment formats.
Blogger MrBeast in a dirty t-shirt and black blazer, smiling and looking at the camera
Cover of one of MrBeast's videos
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In 2025, Amazon ordered two new seasons of his reality show Beast Games. Meanwhile, his empire keeps growing — from Feastables chocolate to the MrBeast Burger chain.

2. Dhar Mann

Annual earnings: $56 million

Subscribers: 137 million

He creates heartwarming, inspirational mini-dramas that rack up tens of millions of views. But here's the real kicker — he's got his own studio, a contract with Google, and a roster of brand partnerships that would make any traditional media company jealous.
One of Dhar Mann's videos
His audience spans young viewers and parents alike, and his advertising rates are through the roof. His video content has basically become the new television.

3. Jake Paul

Annual earnings: $50 million

Followers: 79 million

He started as a YouTuber, then made a shocking pivot to professional boxing. In 2025, he fought Mike Tyson in such a massive event that Netflix streamed it live for the first time ever (Jake won, by the way).
Blogger Jake Paul in a white t-shirt and in a football player outfit
Jake Paul
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Meanwhile, he's battling for viewers' attention alongside his brother Logan in the HBO reality show "Paul American." Annual earnings: $36 million

Subscribers: 33.8 million

Who says internet shows aren't serious business? This duo has launched streaming television, touring shows, and even a cookbook.
Bloggers Rhett and Link in shirts sitting at a table by the microphone
Rhett and Link
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And they don't forget to invest in the next generation — through their own creator support fund.

5. Alex Cooper

Annual earnings: $32 million

Followers: 15 million

She started with a relationship podcast — and now she's locked in a $125 million deal with Sirius XM.
Blogger Alex Cooper stands in a brown jacket against a backdrop of road and sky
Alex Cooper
Source: @alexandracooper
And that's just the beginning: she's launching beverages, producing reality shows for Hulu, and building her own media empire. All under the Call Her Daddy brand.

6. Charli D'Amelio

Annual earnings: $23.5 million

Followers: 216 million

From TikTok to Broadway. In 2024, she made her debut in the musical "& Juliet" and she's still holding strong in the top ranks.
Blogger Charli D'Amelio in a white tank top stands against a pink background
Charli D'Amelio
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She's partnering with fashion houses, diving into family business ventures, and keeping her TikTok game strong — because let's face it, where would she be without it.

7. Matt Rife

Annual earnings: $50 million

Followers: 42 million

His comedy improv videos went viral on social media — and he instantly became a star.
Blogger Matt Rife holding a dog while wearing a brown t-shirt
Matt Rife
Source: @mattrife
Now Rife's packing stadiums, dropping Netflix specials, and developing feature films. Streaming platforms are lining up.

8. Mark Rober

Annual earnings: $25 million

Subscribers: 80 million

This former NASA engineer now breaks down science in ways everyone can understand.
Blogger Mark Rober in a blue t-shirt and cap next to two watermelons
Thumbnail from one of Mark Rober's videos
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His channel delivers explosions, experiments, lasers, and subscription boxes packed with hands-on science kits for kids. He's basically YouTube's resident tech genius.

9. Druski

Annual earnings: $14 million

Followers: 25 million The highest engagement rate on the list — over 5%!
Blogger Druski in black clothing and glasses stands against a window background
Druski
Source: @druski
He expertly roasts pop culture and promotes everything from Nike to Dunkin'. He even landed a Super Bowl commercial spot.

10. Khaby Lame

Annual earnings: $20 million

Followers: 258.5 million

Without saying a single word, he became the king of TikTok. He creates ironic videos, participates in advertising campaigns with major brands, and even appears on screen with Tom Cruise.
Blogger Khaby Lame in a black t-shirt looks to the side with surprise
Khaby Lame
Source: @khaby00
His quote of the year: "Don't rush to spend money — just enjoy creating."

Earlier, we at zoomboola.com reported that the world's most popular blogger MrBeast will write a book together with a mystery author.